networks are systems of nodes connected by relationships.

We help you see and unlock the value flowing through your network.

About

We're specialists in helping organizations understand and harness the power of networks.

A networked business is one where value flows between participants in the network rather than solely from company to users or participants.

These connections—whether through shared values, exchange of resources, communication, or simply knowing each other—enable coordination and create value beyond what any single participant could achieve alone.

Unlock this and you will achieve 'network effect.' That's exactly what we help you do.

Examples of Networked Businesses

Github

People use the libraries to create new apps with each other. Contributors gain reputation and job opportunities through their network participation, while maintainers build influence and discover collaborators for new projects.

Casa Tilo

People turn up for a training, but come back to meet more people, even their 'future partner'. The retreat space becomes a catalyst for an ongoing community where participants support each other's personal growth journeys long after they leave.

Enspiral

People pay to be part of this freelancers network because of the dense relationships. Members refer work to each other, collaborate on projects, and share resources, creating a collective that's more powerful than any individual freelancer working alone.

NTS Radio

People come for the music, but stay for the magic they create themselves in the 24 hour discord chat. Listeners share events and meet IRL, discover new artists through community recommendations, and form lasting friendships.

Patreon

Creators build audiences who support them financially, supporters discover each other, form communities around shared interests, collaborate across the platform.

"Our lives are connected by a thousand invisible threads, and along those sympathetic fibers, our actions run as causes and return to us as results."
— Herman Melville

What We Do

We help you see what others miss and act on it fast.

If you're experiencing any of these challenges, we can help:

Less sales
Less innovation
Less interaction
Less communication between members
Less people joining your channels
Less vibes
More conflict

We take a systems lens to analyze your network, and based on what you need, connect you to one of our networked specialists in the following areas:

Business Model Innovation

Ensure your networked business model is fit for purpose

Unlock New Revenue Streams

Turn dormant connections into profitable pathways

Build Marketing That Multiplies

Harness network effects to make every marketing effort work exponentially harder

Utilise Strategic Governance

Deploy participatory governance where it multiplies engagement, not where it slows you down

Scale Without Breaking

Design growth strategies that strengthen your network's core value

Plant Game-Changers

Embed network catalysts who create opportunities and make things happen

Members become Advocates

Transform your existing members into your biggest asset

Founder Coaching

Don't burn out from doing everything. Enable through delegation and collective intelligence.

We Work With

  • Membership based networks
  • Networks where the more that people interact, the more value there is
  • Networks struggling to grow and provide value to their members or users
  • Networks and businesses competing in the deluge of workshops and retreats

Explore Networked Life

Visit our research arm to discover insights, publications, and thought leadership on network science and systems thinking.

Visit Networked Life

Who We Are

Meet the team behind Network Effect

Kate Beecroft

Kate Beecroft

Founder

Kate Beecroft brings a unique perspective to how organizations can thrive in an interconnected world. As a founder who helped shape the pioneering Enspiral Network as well as Greaterthan Collective, she has experienced firsthand how networks can create meaningful change. For the past decade, Kate has designed business models and governance systems as well as facilitated strategy and leadership development for networked organizations. She is also a researcher, leadership coach and bibliotherapist, tell her your challenges, and she'll recommend you a book!

Ants Cabraal

Ants Cabraal

Co-creator

As a growth marketing veteran and angel investor, Ants Cabraal understands how to build expansion while maintaining the relational field. For 13 years within the Enspiral Network, Ant has been the person who makes ambitious collaborative visions become reality. Over the past decade, he has guided startups and established organizations through purpose-driven growth strategies. He is also a podcast creator and conversation catalyst—tell him about your growth challenges, and he'll help you find the story that connects your mission to your market!